How AI is revolutionalising Digital Marketing

When talking about AI in Digital Marketing, most people would think about RankBrain, a machine learning Google has been using to understand keywords and measure searchers' satisfaction. However, the potential of AI in Digital Marketing is beyond that. Today's article will name two examples of how marketers can incorporate AI technology into their strategies. One-to-one … Continue reading How AI is revolutionalising Digital Marketing

Google displaying answers without search results [Updated – 21.3.18]

Google is now experimenting with showing answers without any additional search results for calculator, unit converter, and local time. Danny Sullivan of Google said on his Twitter Here are a few examples Date Time Although this change is still considered an experiment, there have been many debates over it. Among those who have raised their … Continue reading Google displaying answers without search results [Updated – 21.3.18]